{"id":57691,"date":"2023-07-12T15:00:03","date_gmt":"2023-07-12T15:00:03","guid":{"rendered":"https:\/\/ekr.it\/portal\/"},"modified":"2023-07-12T15:04:22","modified_gmt":"2023-07-12T15:04:22","slug":"portal","status":"publish","type":"post","link":"https:\/\/ekr.it\/en\/portal\/","title":{"rendered":"Portal"},"content":{"rendered":"<div class=\"post-content\"> \t\t\t\t<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:rgba(255,255,255,0.08);border-style:solid;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-7{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-7 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-7{width:100% !important;order : 0;}.fusion-builder-column-7 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-7{width:100% !important;order : 0;}.fusion-builder-column-7 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container ekr_container nonhundred-percent-fullwidth hundred-percent-height hundred-percent-height-center-content non-hundred-percent-height-scrolling\" style=\"background-color:   rgba(255,255,255,0); background-position: center center; background-repeat: no-repeat; border-width:   0px 0px 0px 0px; border-color:  rgba(255,255,255,0.08); border-style:  solid; background-image: url(https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/MOD_PORTAL.jpg); background-size: cover; background-attachment: scroll; : ; \"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_3_5 3_5 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-9{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-9{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-9 fusion-sep-none fusion-title-text fusion-title-size-five Module__Titolo\" style=\"margin-top:12px;margin-bottom:12px;\"><h5 class=\"title-heading-left\" style=\"margin:0;\"><span>Portal<\/span><\/h5><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-10{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-10{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-10 fusion-sep-none fusion-title-text fusion-title-size-six Module__Short_intro\" style=\"margin-top:12px;margin-bottom:12px;\"><h6 class=\"title-heading-left\" style=\"margin:0;\"><span>Web Portal is the place to access all aggregate information on the needs of each user. Every customer, every business area can thus find the information they need.<\/span><\/h6><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-8{width:60% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-8 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 3.2%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 3.2%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-8{width:60% !important;order : 0;}.fusion-builder-column-8 > .fusion-column-wrapper {margin-right : 3.2%;margin-left : 3.2%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-8{width:100% !important;order : 0;}.fusion-builder-column-8 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_2_5 2_5 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><input class=\"ekr_bind_to_container\" type=\"hidden\" data-ekr-container-background-image=\"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/MOD_PORTAL.jpg\" data-ekr-container-background-position=\"center center\" data-ekr-container-background-repeat=\"no-repeat\" data-ekr-container-background-size=\"cover\" data-ekr-container-background-attachment=\"scroll\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-9{width:40% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-9 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 4.8%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 4.8%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-9{width:40% !important;order : 0;}.fusion-builder-column-9 > .fusion-column-wrapper {margin-right : 4.8%;margin-left : 4.8%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-9{width:100% !important;order : 0;}.fusion-builder-column-9 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 0px;margin-top : 0px;padding-right : 25px;padding-bottom : 0px;margin-bottom : 40px;padding-left : 25px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:rgba(255,255,255,0.08);border-style:solid;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_6 1_6 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-10{width:16.666666666667% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-10 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 11.52%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 11.52%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-10{width:16.666666666667% !important;order : 0;}.fusion-builder-column-10 > .fusion-column-wrapper {margin-right : 11.52%;margin-left : 11.52%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-10{width:100% !important;order : 0;}.fusion-builder-column-10 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_2_3 2_3 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-11{margin-top:20px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-11{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-11 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-three Module__Short_description\" style=\"margin-top:20px;margin-bottom:12px;\"><h3 class=\"title-heading-center\" style=\"margin:0;\"><span>In the EKR Orchestra platform there are various Portal aspects, an innovative part that becomes a reference point for customers in searching for product information<\/span><\/h3><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-11{width:66.666666666667% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-11 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 2.88%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.88%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-11{width:66.666666666667% !important;order : 0;}.fusion-builder-column-11 > .fusion-column-wrapper {margin-right : 2.88%;margin-left : 2.88%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-11{width:100% !important;order : 0;}.fusion-builder-column-11 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_6 1_6 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-12{width:16.666666666667% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-12 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 11.52%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 11.52%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-12{width:16.666666666667% !important;order : 0;}.fusion-builder-column-12 > .fusion-column-wrapper {margin-right : 11.52%;margin-left : 11.52%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-12{width:100% !important;order : 0;}.fusion-builder-column-12 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-4{ padding-top : 0px;margin-top : 0px;padding-right : 25px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 25px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:rgba(255,255,255,0.08);border-style:solid;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-5{ padding-top : 0px;margin-top : 0px;padding-right : 25px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 25px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:rgba(255,255,255,0.08);border-style:solid;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_2_3 2_3 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-0 fusion-content-boxes-1 content-boxes-icon-with-title content-left Module__\" data-animationoffset=\"100%\" style=\"margin-top:16px;margin-bottom:16px;\"><style type=\"text\/css\">.fusion-content-boxes-1 .heading .content-box-heading {color:#000000;} \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .content-box-heading, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .heading-link .content-box-heading, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .content-box-heading, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .heading-link .content-box-heading, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover.link-area-box .fusion-read-more, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover.link-area-box .fusion-read-more::after, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover.link-area-box .fusion-read-more::before, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .fusion-read-more:hover:after, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .fusion-read-more:hover:before, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .fusion-read-more:hover, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover.link-area-box .fusion-read-more, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover.link-area-box .fusion-read-more::after, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover.link-area-box .fusion-read-more::before, \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .icon .circle-no, \t\t\t\t\t.fusion-content-boxes-1 .heading .heading-link:hover .content-box-heading { \t\t\t\t\t\tcolor: #f86011; \t\t\t\t\t} \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .icon .circle-no { \t\t\t\t\t\tcolor: #f86011 !important; \t\t\t\t\t}.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box.link-area-box-hover .fusion-content-box-button {background: #76c14e;color: #ffffff;}.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box.link-area-box-hover .fusion-content-box-button .fusion-button-text {color: #ffffff;} \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .icon > span { \t\t\t\t\t\tbackground-color: #f86011 !important; \t\t\t\t\t} \t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .icon > span { \t\t\t\t\t\tborder-color: #f86011 !important; \t\t\t\t\t}<\/style><div class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-1 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">EKR orchestra has a unique heart and language for the various modules: it thus allows <strong>to respond precisely to the needs of multiple<\/strong> applications, ensuring a perfect application of even very different needs.<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-2 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-2 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">Very often companies insert various tools that are perhaps excellent for individual peculiarities, but difficult to integrate with each other because they are developed according to different logics, which struggle to be shared in integration processes between different systems.<\/span><\/p> <p><span style=\"text-align: left;\">The great effort of integration and homogeneity that the EKR PIM has made over the years has made it possible to create a platform that can respond to the needs that small, medium and large companies encounter in the management of product information at every stage of internal and external processes on three levels: creation, research and dissemination.<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-3 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-3 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">The <strong>EKR Orchestra<\/strong> platform is constantly evolving and the various aspects Portal <strong>PIM CMS DMS DAM and PXM<\/strong> are present within it with different levels of maturity.<\/span><\/p> <p><span style=\"text-align: left;\">The most stable and consolidated area is that relating to static publication technology (relating to cataloging, manuals, technical documentation, marketing documentation, etc.) in which EKR now boasts 12 years of experience.<\/span><\/p> <p><span style=\"text-align: left;\">The most innovative part, on the other hand, is undoubtedly that of the Portal which is becoming for many customers the only point of reference in which to search for, and above all find, efficiently and effectively, all product information. The various entities &#8211; from the Technical Office to Software Development, from Mechanical Development to technical documentation, training and After-sales &#8211; can access them by carrying out the research each in a different way according to their needs.<\/span><\/p> <p><span style=\"text-align: left;\">The EKR Orchestra portal is <strong>structurally flexible<\/strong> based on WordPress presentation technology and can count on the <strong>persistence of<\/strong> information given by EKR&#8217;s <strong>Information Warehouse<\/strong>.<\/span><\/p> <p><span style=\"text-align: left;\">EKR&#8217;s document management allows for a hybrid scenario; thanks to Elastic Search technology, it is possible to integrate structured information up to a certain level with purely documentary information in which it is sufficient to have a full text approach, but detailed in a precise information field.<\/span><\/p> <p><span style=\"text-align: left;\">For example, I can request details up to the maximum level of the technical data of a product, but also perform a search on the same in full text mode on a report, produced by a third party technician, which is managed as a combined document.<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-4 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-4 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">EKR&#8217;s approach to Digital Asset Management (DAM) starts from a rigorous and structured management of the underlying information, up to the asset.<\/span><\/p> <p><span style=\"text-align: left;\">This is a <strong>approach that is radically different from the typical DAM<\/strong> approach in which the asset is the center of information and is typically enriched by more or less complex metadata.<\/span><\/p> <p><span style=\"text-align: left;\">EKR&#8217;s DMA is based on the concept that information, the concepts described within the Information Warehouse, can be enriched by static assets &#8211; images, PDFs &#8211; or more dynamic, such as videos and other contributions.<\/span><\/p> <p><span style=\"text-align: left;\">The transversal search of the assets present within the EKR platform is guaranteed by the <strong>Elastic Search<\/strong> engine, which allows you to search across any file that in some way has been related to the structural concepts of the Knowledge Base.<\/span><\/p> <p><span style=\"text-align: left;\"><strong>The management of the customer experience in relation to the product is inherent in the flexibility of the EKR platform and in the pervasiveness of its presence within the company.<\/strong><\/span><\/p> <p><span style=\"text-align: left;\">The customer can access product information through various contact points and these are often managed by various roles in the company.<\/span><\/p> <p><span style=\"text-align: left;\">The customer journey can start from word of mouth and the customer can get product information from a website page, from a manual, through a paper data sheet seen at the fair or received via newsletter. However, it can also come into contact with product information in an After-sales phase by reading the technical document, Human Machine Interaction (HMI) tools in interacting with the machinery displays. Finally, he can receive information about the product when he contacts the customer service where the data is enriched by the experience of the technicians.<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-5 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-5 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">Covering the complete application scenario therefore requires an extremely flexible structure, able to dialogue in a uniform way with entities characterized by very different business objectives.<\/span><\/p> <p><span style=\"text-align: left;\">This is one of the most important features of the EKR platform.<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-6 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-1{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-1{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-three Module__Titoletto\" style=\"margin-top:12px;margin-bottom:12px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><span>The need<\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-7 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-6 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">The information that accompanies every single machine, from sales to service, passing through design, production and all the rest, are available to all those who need it, each with regard to his skills<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-8 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-2{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-2{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-three Module__Titoletto\" style=\"margin-top:12px;margin-bottom:12px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><span>The desired<\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-9 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-7 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">We always think by customer \/ order \/ freshman<\/span><\/p> <p><span style=\"text-align: left;\">I imagine a structured \u201ccorporate google\u201d, in the sense that it has the ability to search by filtering by customer \/ order \/ serial number any type of data relating to the machine \/ group \/ functionality \/ component.<\/span><\/p> <p><span style=\"text-align: left;\">We are focused on the importance of sharing information internally, rather than to customers.<\/span><\/p> <p><span style=\"text-align: left;\">The management system is an absolute reference point, but it does not contain any kind of information<\/span><\/p> <p><span style=\"text-align: left;\">The entire supply flow is managed by management, with delivery dates, non-conformities, &#8230; .. (there are only some types of items considered critical that I want to keep under control).<\/span><\/p> <p><span style=\"text-align: left;\">All the technical specifications are in the management system. While commercial offers are made with commercial bills, unrelated to techniques (a link that instead we would like to implement). For now there is no commercial configurator.<\/span><\/p> <p><span style=\"text-align: left;\">An example of a result to be obtained: a salesperson is making an offer and the customer asks for customization, we must be able to know if that component has already been built and in which type of machine, with all the necessary warnings.<\/span><\/p> <p><span style=\"text-align: left;\">If the sale is successful, all interested people must have the information (technical office, purchasing, production, &#8230;.)<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-10 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-3{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-3{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-three Module__Titoletto\" style=\"margin-top:12px;margin-bottom:12px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><span>A typical business scenario<\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-11 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-8 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">Product information is an asset that is sometimes not properly managed and valued.<\/span><\/p> <p><span style=\"text-align: left;\">Product information is always the subject of 3 different activities.<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-12 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><ul style=\"list-style-type:disc;\"> <li><span style=\"text-align: left;\">CREATION<\/span><\/li> <li><span style=\"text-align: left;\">RESEARCH<\/span><\/li> <li><span style=\"text-align: left;\">DISTRIBUTION<\/span><\/li> <\/ul><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-13 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-4{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-4{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-three Module__Titoletto\" style=\"margin-top:12px;margin-bottom:12px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><span>The 3 classes of actors represent<\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-14 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><ul style=\"list-style-type:disc;\"> <li><span style=\"text-align: left;\">Who creates information<\/span><\/li> <li><span style=\"text-align: left;\">Who looks for them<\/span><\/li> <li><span style=\"text-align: left;\">Who distributes them<\/span><\/li> <\/ul><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-15 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-5{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-5{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-three Module__Titoletto\" style=\"margin-top:12px;margin-bottom:12px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><span>Overview<\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-16 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div class=\"fusion-text fusion-text-9 Module__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span style=\"text-align: left;\">In the enterprise, many organizations use product data to produce numerous outputs.<\/span><\/p> <p><span style=\"text-align: left;\">When the product information has been correctly classified and organized in EKR, the purpose of PIM PORTAL is to allow all company functions to search and find the answers to specific needs.<\/span><\/p> <\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-17 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div style=\"text-align:center;\"><span class=\"fusion-imageframe imageframe-none imageframe-4 hover-type-none Module__Immagine None\" style=\"border-radius:8px;display:inline;\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/EKR%20PIM%20PORTAL.JPG\" class=\"lazyload img-responsive\"><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-18 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-6{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-6{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-three Module__Titoletto\" style=\"margin-top:12px;margin-bottom:12px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><span>Some examples of product information<\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-19 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><ul style=\"list-style-type:disc;\"> <li><span style=\"text-align: left;\">Functional breakdown of the machine<\/span><\/li> <li><span style=\"text-align: left;\">Names of machine parts \/ assemblies \/ components<\/span><\/li> <li><span style=\"text-align: left;\">description of mechanical parts and relationships<\/span><\/li> <li><span style=\"text-align: left;\">Technical data \/ technical specifications<\/span><\/li> <li><span style=\"text-align: left;\">Maintenance data<\/span><\/li> <li><span style=\"text-align: left;\">Standard and special machine configurations<\/span><\/li> <li><span style=\"text-align: left;\">Glossary<\/span><\/li> <li><span style=\"text-align: left;\">Automation \/ message strings<\/span><\/li> <li><span style=\"text-align: left;\">HMI software application strings<\/span><\/li> <li><span style=\"text-align: left;\">Navigation masts of the SW<\/span><\/li> <li><span style=\"text-align: left;\">Names of procedures and processes<\/span><\/li> <li><span style=\"text-align: left;\">Technical specification names<\/span><\/li> <li><span style=\"text-align: left;\">Descriptive characteristics \/ information for choice<\/span><\/li> <li><span style=\"text-align: left;\">Troubleshooting \/ troubleshooting<\/span><\/li> <li><span style=\"text-align: left;\">Procedures \/ steps<\/span><\/li> <li><span style=\"text-align: left;\">References to consumables and spare parts<\/span><\/li> <li><span style=\"text-align: left;\">Images \/ drawings \/ videos<\/span><\/li> <li><span style=\"text-align: left;\">Competitor information<\/span><\/li> <li><span style=\"text-align: left;\">assembly tables<\/span><\/li> <li><span style=\"text-align: left;\">assembly phases<\/span><\/li> <\/ul><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-20 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-7{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-7{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-three Module__Titoletto\" style=\"margin-top:12px;margin-bottom:12px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><span>How do you manage content now<\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-21 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div style=\"text-align:center;\"><span class=\"fusion-imageframe imageframe-none imageframe-5 hover-type-none Module__Immagine None\" style=\"border-radius:8px;display:inline;\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/metodo%20documento%20centrico.JPG\" class=\"lazyload img-responsive\"><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-22 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div style=\"text-align:center;\"><span class=\"fusion-imageframe imageframe-none imageframe-6 hover-type-none Module__Immagine None\" style=\"border-radius:8px;display:inline;\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/MOD_Bazar.jpg\" class=\"lazyload img-responsive\"><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-23 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-8{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-8{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-text fusion-title-size-three Module__Titoletto\" style=\"margin-top:12px;margin-bottom:12px;\"><h3 class=\"title-heading-left\" style=\"margin:0;\"><span>How can you manage content in the future<\/span><\/h3><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-24 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div style=\"text-align:center;\"><span class=\"fusion-imageframe imageframe-none imageframe-7 hover-type-none Module__Immagine None\" style=\"border-radius:8px;display:inline;\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/INS_metodo-contenuto-centrico.JPG\" class=\"lazyload img-responsive\"><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-25 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationoffset=\"100%\"><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#000000;\"><div style=\"text-align:center;\"><span class=\"fusion-imageframe imageframe-none imageframe-8 hover-type-none Module__Immagine None\" style=\"border-radius:8px;display:inline;\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/MOD_Magazzino.jpg\" class=\"lazyload img-responsive\"><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-13{width:66.666666666667% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-13 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 2.88%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.88%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-13{width:66.666666666667% !important;order : 0;}.fusion-builder-column-13 > .fusion-column-wrapper {margin-right : 2.88%;margin-left : 2.88%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-13{width:100% !important;order : 0;}.fusion-builder-column-13 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-6{ padding-top : 0px;margin-top : 0px;padding-right : 25px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 25px;}<\/style><\/div><div class=\"fusion-bg-parallax\" data-bg-align=\"center center\" data-direction=\"up\" data-mute=\"false\" data-opacity=\"100\" data-velocity=\"-0.2\" data-mobile-enabled=\"true\" data-break_parents=\"0\" data-bg-image=\"https:\/\/test.ekr.it\/wp-content\/uploads\/2020\/11\/Senza-titolo-3-300x150.png\" data-bg-repeat=\"false\" data-blend-mode=\"multiply\" data-bg-gradient-type=\"linear\" data-bg-gradient-angle=\"196\" data-bg-gradient-start-color=\"#0064a0\" data-bg-gradient-start-position=\"13\" data-bg-gradient-end-color=\"rgba(0,100,160,0.7)\" data-bg-gradient-end-position=\"100\" data-bg-radial-direction=\"center center\"><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-flex-container fusion-parallax-up nonhundred-percent-fullwidth non-hundred-percent-height-scrolling lazyload\" style=\"background-color: rgba(255,255,255,0);background-image:linear-gradient(196deg, #0064a0 13%,rgba(0,100,160,0.7) 100%);background-position: center center;background-repeat: no-repeat;background-blend-mode: multiply;border-width: 0px 0px 0px 0px;border-color:rgba(255,255,255,0.08);border-style:solid;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\" data-bg=\"https:\/\/test.ekr.it\/wp-content\/uploads\/2020\/11\/Senza-titolo-3-300x150.png\" data-bg-gradient=\"linear-gradient(196deg, #0064a0 13%,rgba(0,100,160,0.7) 100%)\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" 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