{"id":55256,"date":"2023-07-12T13:12:10","date_gmt":"2023-07-12T13:12:10","guid":{"rendered":"https:\/\/ekr.it\/estruturacion-de-contenidos\/"},"modified":"2023-07-12T13:22:20","modified_gmt":"2023-07-12T13:22:20","slug":"estruturacion-de-contenidos","status":"publish","type":"post","link":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/","title":{"rendered":"Content structuring"},"content":{"rendered":"<div class=\"post-content\"> \t\t\t\t<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:rgba(255,255,255,0.08);border-style:solid;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-7{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-7 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-7{width:100% !important;order : 0;}.fusion-builder-column-7 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-7{width:100% !important;order : 0;}.fusion-builder-column-7 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container ekr_container nonhundred-percent-fullwidth hundred-percent-height hundred-percent-height-center-content non-hundred-percent-height-scrolling\" style=\"background-color:   rgba(255,255,255,0); background-position: center center; background-repeat: no-repeat; border-width:   0px 0px 0px 0px; border-color:  rgba(255,255,255,0.08); border-style:  solid; background-image: url(https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/SERV_Content-structuring.JPG); background-size: cover; background-attachment: scroll; : ; \"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_3_5 3_5 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-1{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-1{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-five Long_description__Titolo\" style=\"margin-top:12px;margin-bottom:12px;\"><h5 class=\"title-heading-left\" style=\"margin:0;\"><span>Content structuring<\/span><\/h5><\/div><style type=\"text\/css\">@media only screen and (max-width:1024px) {.fusion-title.fusion-title-2{margin-top:12px!important;margin-bottom:12px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-2{margin-top:12px!important;margin-bottom:12px!important;}}<\/style><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-six Service_masterdata__Short_intro\" style=\"margin-top:12px;margin-bottom:12px;\"><h6 class=\"title-heading-left\" style=\"margin:0;\"><span>Una correcta estructuraci\u00f3n de los contenidos conlleva un considerable ahorro de tiempo y una gran ganancia en la eficiencia de los procesos de negocio.<\/span><\/h6><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-8{width:60% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-8 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 3.2%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 3.2%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-8{width:60% !important;order : 0;}.fusion-builder-column-8 > .fusion-column-wrapper {margin-right : 3.2%;margin-left : 3.2%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-8{width:100% !important;order : 0;}.fusion-builder-column-8 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_2_5 2_5 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><input class=\"ekr_bind_to_container\" type=\"hidden\" data-ekr-container-background-image=\"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/SERV_Content-structuring.JPG\" data-ekr-container-background-position=\"center center\" data-ekr-container-background-repeat=\"no-repeat\" data-ekr-container-background-size=\"cover\" data-ekr-container-background-attachment=\"scroll\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-9{width:40% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-9 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 4.8%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 4.8%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-9{width:40% !important;order : 0;}.fusion-builder-column-9 > .fusion-column-wrapper {margin-right : 4.8%;margin-left : 4.8%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-9{width:100% !important;order : 0;}.fusion-builder-column-9 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:rgba(255,255,255,0.08);border-style:solid;\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_6 1_6 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-10{width:16.666666666667% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-10 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 11.52%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 11.52%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-10{width:16.666666666667% !important;order : 0;}.fusion-builder-column-10 > .fusion-column-wrapper {margin-right : 11.52%;margin-left : 11.52%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-10{width:100% !important;order : 0;}.fusion-builder-column-10 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_2_3 2_3 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1 Long_description__Testo\" style=\"transform:translate3d(0,0,0);\"><p><span>Una parte importante de los proyectos de EKR Orchestra es la transformaci\u00f3n de una parte o la totalidad de los contenidos de informaci\u00f3n previamente gestionados de forma no estructurada, en contenidos organizados de forma estructurada, ordenada y centralizada. Como la transici\u00f3n de un bazar con mercanc\u00edas dispuestas de forma ca\u00f3tica, a un almac\u00e9n ordenado.<\/span><\/p> <p><span>La s\u00edntesis general de un proyecto de EKR Orchestra es precisamente la de <strong>transformar la empresa de un bazar a un info-almac\u00e9n<\/strong>, haciendo ordenado y eficiente lo que antes era desordenado e ineficiente.<\/span><\/p> <p><span>La estructuraci\u00f3n de contenido es a menudo una fase muy desafiante pero extremadamente importante del proceso. De hecho, permite pasar de un enfoque documental, con contenidos dispersos en documentos redundantes, a menudo inconsistentes y cuya propiedad no est\u00e1 claramente definida, a una estructura de informaci\u00f3n organizada. Esto le permite obtener todas las ventajas <strong>de la divulgaci\u00f3n y accesibilidad de la informaci\u00f3n<\/strong> ofrecida por EKR Orchestra.<\/span><\/p> <p><span>En algunas situaciones, la actividad de estructuraci\u00f3n de contenidos toma la forma de la creaci\u00f3n de los primeros documentos estructurados que reemplazar\u00e1n la \u00faltima edici\u00f3n de los construidos manualmente. Un ejemplo de esto es partir de un cat\u00e1logo de 1000 p\u00e1ginas creado en InDesign, usando el resultado del an\u00e1lisis &#8211; el \u00e1rbol de etiquetas y el \u00e1rbol de jerarqu\u00eda &#8211; para seguir la l\u00f3gica de estructuraci\u00f3n de la informaci\u00f3n. Esto ser\u00e1 seguido luego por la <strong>transferencia de todos los contenidos<\/strong> presentes en el cat\u00e1logo <strong>dentro del almac\u00e9n de informaci\u00f3n<\/strong> seg\u00fan el orden descrito en los dos \u00e1rboles. Finalmente, se crear\u00e1 un documento cualitativa y est\u00e9ticamente id\u00e9ntico al original con EKR Selector, integrado con InDesign, pero producido dando forma a contenidos estructurados de forma completa y flexible, prolijamente recogidos en una \u00fanica base de datos centralizada.<\/span><\/p> <p><span>En otros casos, la actividad de estructuraci\u00f3n de contenidos se limita a la organizaci\u00f3n de los contenidos, la formalizaci\u00f3n de procesos y su implementaci\u00f3n, as\u00ed como la posibilidad de acceder a la informaci\u00f3n organizada a trav\u00e9s del Portal PIM. La empresa tendr\u00e1 as\u00ed la <strong>garant\u00eda de la veracidad de la informaci\u00f3n contenida en EKR, y de la efectividad en t\u00e9rminos de capacidad descriptiva.<\/strong> Estos contenidos organizados, inmediatamente accesibles en la modalidad online del portal, se convierten en la base para la creaci\u00f3n de todas las herramientas offline desarrolladas gradualmente por la empresa a partir de ese momento.<\/span><\/p> <\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-11{width:66.666666666667% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-11 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 2.88%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.88%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-11{width:66.666666666667% !important;order : 0;}.fusion-builder-column-11 > .fusion-column-wrapper {margin-right : 2.88%;margin-left : 2.88%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-11{width:100% !important;order : 0;}.fusion-builder-column-11 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_6 1_6 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-12{width:16.666666666667% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-12 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 11.52%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 11.52%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-12{width:16.666666666667% !important;order : 0;}.fusion-builder-column-12 > .fusion-column-wrapper {margin-right : 11.52%;margin-left : 11.52%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-12{width:100% !important;order : 0;}.fusion-builder-column-12 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-4{ padding-top : 0px;margin-top : 30px;padding-right : 25px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 25px;}<\/style><\/div><div class=\"fusion-bg-parallax\" data-bg-align=\"center center\" data-direction=\"up\" data-mute=\"false\" data-opacity=\"100\" data-velocity=\"-0.2\" data-mobile-enabled=\"true\" data-break_parents=\"0\" data-bg-image=\"https:\/\/test.ekr.it\/wp-content\/uploads\/2020\/11\/Senza-titolo-3-300x150.png\" data-bg-repeat=\"false\" data-blend-mode=\"multiply\" data-bg-gradient-type=\"linear\" data-bg-gradient-angle=\"196\" data-bg-gradient-start-color=\"#0064a0\" data-bg-gradient-start-position=\"13\" data-bg-gradient-end-color=\"rgba(0,100,160,0.7)\" data-bg-gradient-end-position=\"100\" data-bg-radial-direction=\"center center\"><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container fusion-parallax-up nonhundred-percent-fullwidth non-hundred-percent-height-scrolling lazyload\" style=\"background-color: rgba(255,255,255,0);background-image:linear-gradient(196deg, #0064a0 13%,rgba(0,100,160,0.7) 100%);background-position: center center;background-repeat: no-repeat;background-blend-mode: multiply;border-width: 0px 0px 0px 0px;border-color:rgba(255,255,255,0.08);border-style:solid;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\" data-bg=\"https:\/\/test.ekr.it\/wp-content\/uploads\/2020\/11\/Senza-titolo-3-300x150.png\" data-bg-gradient=\"linear-gradient(196deg, #0064a0 13%,rgba(0,100,160,0.7) 100%)\"><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_3_4 3_4 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 25px 0px 25px;\"><div class=\"fusion-text fusion-text-2 CTA_Demo__Title\" style=\"text-align:right;font-size:30px;color:#ffffff;transform:translate3d(0,0,0);\"><p><span>\u00bfQue est\u00e1s esperando? \u00a1Solicita una demostraci\u00f3n hoy!<\/span><\/p> <\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-13{width:75% !important;margin-top : 20px;margin-bottom : 20px;}.fusion-builder-column-13 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 25px !important;margin-right : 2.56%;padding-bottom : 0px !important;padding-left : 25px !important;margin-left : 2.56%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-13{width:75% !important;order : 0;}.fusion-builder-column-13 > .fusion-column-wrapper {margin-right : 2.56%;margin-left : 2.56%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-13{width:100% !important;order : 0;}.fusion-builder-column-13 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_1_4 1_4 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div style=\"text-align:center;\"><style type=\"text\/css\">.fusion-button.button-1 .fusion-button-text, .fusion-button.button-1 i {color:#ffffff;}.fusion-button.button-1 .fusion-button-icon-divider{border-color:#ffffff;}.fusion-button.button-1:hover .fusion-button-text, .fusion-button.button-1:hover i,.fusion-button.button-1:focus .fusion-button-text, .fusion-button.button-1:focus i,.fusion-button.button-1:active .fusion-button-text, .fusion-button.button-1:active{color:#ffffff;}.fusion-button.button-1:hover .fusion-button-icon-divider, .fusion-button.button-1:hover .fusion-button-icon-divider, .fusion-button.button-1:active .fusion-button-icon-divider{border-color:#ffffff;}.fusion-button.button-1:hover, .fusion-button.button-1:focus, .fusion-button.button-1:active{border-color:#ffffff;}.fusion-button.button-1 {border-color:#ffffff;border-radius:0px;}.fusion-button.button-1{background: #76c14e;}.fusion-button.button-1:hover,.button-1:focus,.fusion-button.button-1:active{background: #76c14e;}<\/style><a class=\"fusion-button button-flat fusion-button-default-size button-custom button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"contact-form-info\"><span class=\"fusion-button-text\">Cont\u00e1ctanos <\/span><\/a><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-14{width:25% !important;margin-top : 20px;margin-bottom : 20px;}.fusion-builder-column-14 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 7.68%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 7.68%;}@media only screen and (max-width:1024px) {.fusion-body .fusion-builder-column-14{width:25% !important;order : 0;}.fusion-builder-column-14 > .fusion-column-wrapper {margin-right : 7.68%;margin-left : 7.68%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-14{width:100% !important;order : 0;}.fusion-builder-column-14 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-5{ padding-top : 5px;margin-top : 30px;padding-right : 0px;padding-bottom : 5px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div>\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Content structuringUna correcta estructuraci\u00f3n de los contenidos conlleva un considerable [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":28478,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-55256","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Content structuring - Portal PIM CMS DMS DAM PXM LMS all-in-one<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Content structuring - Portal PIM CMS DMS DAM PXM LMS all-in-one\" \/>\n<meta property=\"og:description\" content=\"Content structuringUna correcta estructuraci\u00f3n de los contenidos conlleva un considerable [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/\" \/>\n<meta property=\"og:site_name\" content=\"Portal PIM CMS DMS DAM PXM LMS all-in-one\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-12T13:12:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-12T13:22:20+00:00\" \/>\n<meta name=\"author\" content=\"Elena Bonivento\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elena Bonivento\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/\"},\"author\":{\"name\":\"Elena Bonivento\",\"@id\":\"https:\\\/\\\/ekr.it\\\/#\\\/schema\\\/person\\\/6d4f8a3ab71cffa3e78b88a5da61107e\"},\"headline\":\"Content structuring\",\"datePublished\":\"2023-07-12T13:12:10+00:00\",\"dateModified\":\"2023-07-12T13:22:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/\"},\"wordCount\":462,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ekr.it\\\/wp-content\\\/uploads\\\/assets\\\/low\\\/SERV_Content-structuring.JPG\",\"articleSection\":[\"Uncategorized\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/\",\"url\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/\",\"name\":\"Content structuring - Portal PIM CMS DMS DAM PXM LMS all-in-one\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ekr.it\\\/wp-content\\\/uploads\\\/assets\\\/low\\\/SERV_Content-structuring.JPG\",\"datePublished\":\"2023-07-12T13:12:10+00:00\",\"dateModified\":\"2023-07-12T13:22:20+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ekr.it\\\/wp-content\\\/uploads\\\/assets\\\/low\\\/SERV_Content-structuring.JPG\",\"contentUrl\":\"https:\\\/\\\/ekr.it\\\/wp-content\\\/uploads\\\/assets\\\/low\\\/SERV_Content-structuring.JPG\",\"width\":1920,\"height\":1272},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ekr.it\\\/es\\\/estruturacion-de-contenidos\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ekr.it\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Content structuring\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ekr.it\\\/#website\",\"url\":\"https:\\\/\\\/ekr.it\\\/\",\"name\":\"Portal PIM CMS DMS DAM PXM LMS all-in-one\",\"description\":\"The correct info, everywhere\",\"publisher\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ekr.it\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/ekr.it\\\/#organization\",\"name\":\"EKR srl\",\"url\":\"https:\\\/\\\/ekr.it\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ekr.it\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/ekr.it\\\/wp-content\\\/uploads\\\/2021\\\/01\\\/EKR-Orchestra_logo_footer.jpg\",\"contentUrl\":\"https:\\\/\\\/ekr.it\\\/wp-content\\\/uploads\\\/2021\\\/01\\\/EKR-Orchestra_logo_footer.jpg\",\"width\":210,\"height\":89,\"caption\":\"EKR srl\"},\"image\":{\"@id\":\"https:\\\/\\\/ekr.it\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ekr.it\\\/#\\\/schema\\\/person\\\/6d4f8a3ab71cffa3e78b88a5da61107e\",\"name\":\"Elena Bonivento\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d87f2b83ce0ba467c8a90800effb1bf2deb8debc2316e3bd16985890863f84a3?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d87f2b83ce0ba467c8a90800effb1bf2deb8debc2316e3bd16985890863f84a3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d87f2b83ce0ba467c8a90800effb1bf2deb8debc2316e3bd16985890863f84a3?s=96&d=mm&r=g\",\"caption\":\"Elena Bonivento\"},\"sameAs\":[\"https:\\\/\\\/ekr.it\"],\"url\":\"https:\\\/\\\/ekr.it\\\/es\\\/author\\\/elena-bonivento\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Content structuring - Portal PIM CMS DMS DAM PXM LMS all-in-one","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/","og_locale":"es_ES","og_type":"article","og_title":"Content structuring - Portal PIM CMS DMS DAM PXM LMS all-in-one","og_description":"Content structuringUna correcta estructuraci\u00f3n de los contenidos conlleva un considerable [&hellip;]","og_url":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/","og_site_name":"Portal PIM CMS DMS DAM PXM LMS all-in-one","article_published_time":"2023-07-12T13:12:10+00:00","article_modified_time":"2023-07-12T13:22:20+00:00","author":"Elena Bonivento","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Elena Bonivento","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/#article","isPartOf":{"@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/"},"author":{"name":"Elena Bonivento","@id":"https:\/\/ekr.it\/#\/schema\/person\/6d4f8a3ab71cffa3e78b88a5da61107e"},"headline":"Content structuring","datePublished":"2023-07-12T13:12:10+00:00","dateModified":"2023-07-12T13:22:20+00:00","mainEntityOfPage":{"@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/"},"wordCount":462,"commentCount":0,"publisher":{"@id":"https:\/\/ekr.it\/#organization"},"image":{"@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/#primaryimage"},"thumbnailUrl":"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/SERV_Content-structuring.JPG","articleSection":["Uncategorized"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/","url":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/","name":"Content structuring - Portal PIM CMS DMS DAM PXM LMS all-in-one","isPartOf":{"@id":"https:\/\/ekr.it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/#primaryimage"},"image":{"@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/#primaryimage"},"thumbnailUrl":"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/SERV_Content-structuring.JPG","datePublished":"2023-07-12T13:12:10+00:00","dateModified":"2023-07-12T13:22:20+00:00","breadcrumb":{"@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/#primaryimage","url":"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/SERV_Content-structuring.JPG","contentUrl":"https:\/\/ekr.it\/wp-content\/uploads\/assets\/low\/SERV_Content-structuring.JPG","width":1920,"height":1272},{"@type":"BreadcrumbList","@id":"https:\/\/ekr.it\/es\/estruturacion-de-contenidos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ekr.it\/es\/"},{"@type":"ListItem","position":2,"name":"Content structuring"}]},{"@type":"WebSite","@id":"https:\/\/ekr.it\/#website","url":"https:\/\/ekr.it\/","name":"Portal PIM CMS DMS DAM PXM LMS all-in-one","description":"The correct info, everywhere","publisher":{"@id":"https:\/\/ekr.it\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ekr.it\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/ekr.it\/#organization","name":"EKR srl","url":"https:\/\/ekr.it\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ekr.it\/#\/schema\/logo\/image\/","url":"https:\/\/ekr.it\/wp-content\/uploads\/2021\/01\/EKR-Orchestra_logo_footer.jpg","contentUrl":"https:\/\/ekr.it\/wp-content\/uploads\/2021\/01\/EKR-Orchestra_logo_footer.jpg","width":210,"height":89,"caption":"EKR srl"},"image":{"@id":"https:\/\/ekr.it\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/ekr.it\/#\/schema\/person\/6d4f8a3ab71cffa3e78b88a5da61107e","name":"Elena Bonivento","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/d87f2b83ce0ba467c8a90800effb1bf2deb8debc2316e3bd16985890863f84a3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d87f2b83ce0ba467c8a90800effb1bf2deb8debc2316e3bd16985890863f84a3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d87f2b83ce0ba467c8a90800effb1bf2deb8debc2316e3bd16985890863f84a3?s=96&d=mm&r=g","caption":"Elena Bonivento"},"sameAs":["https:\/\/ekr.it"],"url":"https:\/\/ekr.it\/es\/author\/elena-bonivento\/"}]}},"_links":{"self":[{"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/posts\/55256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/comments?post=55256"}],"version-history":[{"count":1,"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/posts\/55256\/revisions"}],"predecessor-version":[{"id":55307,"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/posts\/55256\/revisions\/55307"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/media\/28478"}],"wp:attachment":[{"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/media?parent=55256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/categories?post=55256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekr.it\/es\/wp-json\/wp\/v2\/tags?post=55256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}